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CALMALINK · COURSES

BSc (Hons) Digital Marketing with Foundation Year

Arden University

Begin with a preparatory foundation year. Build practical skills in content, campaigns, digital platforms and customer experience. Use research and analytics to connect creative ideas with marketing decisions.

Stratford, London Holborn, Ealing London, Manchester, Birmingham, Nottingham, Newcastle, LeedsOn CampusNext intake: November 2026
Choose this course
01

Is this for you?

For learners who benefit from a preparatory foundation year before progressing through the full honours degree.

02

What you will learn

Published modules

Selected published modules. Options and availability may change between intakes.

  • Preparing for University SuccessFoundation Year
  • Investigation & Innovation ProjectFoundation Year
  • Understanding Digital MarketingLevel 4
  • Managing Social MediaLevel 4
  • Resource ManagementLevel 4
  • Digital AdvertisingLevel 5
  • Digital Marketing CampaignsLevel 5
  • Digital InternshipLevel 5
  • Digital Marketing AnalyticsLevel 6
  • Strategic Customer Experience DesignLevel 6
  • Digital Marketing ShowcaseLevel 6

Put it into practice

Illustrative examples based on these subjects; assessed activities are confirmed by the provider.

  • Illustrative example: Design a campaign for a fictional product, defining its audience, value proposition, channels and performance indicators.
Subject areas

Subject guidance. The exact curriculum for this course variant needs confirmation with the provider.

Digital campaignsContent and platformsMarketing analytics
03

Explore your career potential

Gross annual figures. Region and source are shown for each occupation.

Indicative occupational salaries, not guaranteed earnings after this course.

Marketing executive

Related career

Plan campaigns and communicate products and services to customers.

Starting out
£23,000
Typical reference
Not published
Experienced
£50,000

How to get there: Build relevant placement, portfolio or work experience and meet the employer’s selection requirements.

Scope: UK · per yearSalary source · 2026-10-21

Marketing manager

Experience required

Lead campaigns, brands and marketing teams.

Starting out
£30,000
UK median (2025)
£53,703
Experienced
£65,000
How to read the median

Median for SOC 2432: marketing and commercial managers. It does not describe entry-level marketing executive pay. Covers different career stages; this is not starting pay or a course outcome. The sample requires more than one year in the same job and excludes self-employment.

ONS · ASHE 2025

How to get there: Develop relevant operational or project experience, then progress into management; specialist sector knowledge may be needed.

Scope: UK · per yearSalary source · 2026-10-21

Social media manager

Related career

Develop social content, campaigns and online communities.

Starting out
£25,000
Typical reference
Not published
Experienced
£50,000

How to get there: Build relevant placement, portfolio or work experience and meet the employer’s selection requirements.

Scope: UK · per yearSalary source · 2026-10-21

Public relations officer

Related career

Manage communication and relationships with media and audiences.

Starting out
£22,000
Typical reference
Not published
Experienced
£40,000

How to get there: Build relevant placement, portfolio or work experience and meet the employer’s selection requirements.

Scope: UK · per yearSalary source · 2026-10-21

Market research executive

Related career

Research customer behaviour and turn findings into business insight.

Starting out
£20,000
Typical reference
Not published
Experienced
£36,000

How to get there: Build relevant placement, portfolio or work experience and meet the employer’s selection requirements.

Scope: UK · per yearSalary source · 2026-10-21

Advertising account executive

Related career

Coordinate client relationships and the delivery of advertising campaigns.

Starting out
£24,000
Typical reference
Not published
Experienced
£40,000

How to get there: Build relevant placement, portfolio or work experience and meet the employer’s selection requirements.

Scope: UK · per yearSalary source · 2026-10-21

Business development manager

Experience required

Build commercial relationships and identify opportunities for growth.

Starting out
£28,000
Typical reference
Not published
Experienced
£80,000

How to get there: Develop relevant operational or project experience, then progress into management; specialist sector knowledge may be needed.

Scope: UK · per yearSalary source · 2026-10-21

Sales manager

Experience required

Lead sales teams and manage commercial targets and accounts.

Starting out
£28,000
Typical reference
Not published
Experienced
£70,000

How to get there: Develop relevant operational or project experience, then progress into management; specialist sector knowledge may be needed.

Scope: UK · per yearSalary source · 2026-10-21

Advertising copywriter

Related career

Write persuasive campaign messages across digital and traditional media.

Starting out
£24,000
Typical reference
Not published
Experienced
£45,000

How to get there: Build a role-specific portfolio and practical production skills; specialist software or spatial-design training may be needed.

Scope: UK · per yearSalary source · 2026-10-21

Web content editor

Additional training or accreditation required

Plan, edit and maintain clear digital content for audiences.

Starting out
£25,000
Typical reference
Not published
Experienced
£40,000

How to get there: Build a role-specific portfolio and the required design, writing or software skills; further specialist training may be needed.

Scope: UK · per yearSalary source · 2026-10-21

Data analyst-statistician

Additional training or accreditation required

Analyse datasets and communicate findings for evidence-based decisions.

Starting out
£28,000
Typical reference
Not published
Experienced
£65,000

How to get there: Develop and demonstrate the role’s specialist programming, statistical or technical skills; additional training may be needed beyond this course.

Scope: UK · per yearSalary source · 2026-10-21

User researcher

Related career

Study user needs and behaviour to improve services.

Starting out
Not published
Typical reference
Not published
Experienced
Not published

How to get there: Build a relevant portfolio and the role’s research, digital or ethical competencies; start through supervised or junior opportunities where appropriate.

Scope: UK · per yearSalary source · 2026-10-21

Events manager

Experience required

Organise events, suppliers, budgets and delivery.

Starting out
£23,000
Typical reference
Not published
Experienced
£40,000

How to get there: Develop relevant operational or project experience, then progress into management; specialist sector knowledge may be needed.

Scope: UK · per yearSalary source · 2026-10-21

Charity fundraiser

Related career

Charity fundraisers organise events and activities to encourage people to donate to causes and to support organisations.

Starting out
£23,000
Typical reference
Not published
Experienced
£36,000

How to get there: Build practical experience through projects, placements or junior roles; employer selection requirements apply.

Scope: UK · per yearSalary source · 2026-10-21

Graphic designer

Related career

Create visual communication for brands, publications and digital media.

Starting out
£25,000
Typical reference
Not published
Experienced
£40,000

How to get there: Build a role-specific portfolio and practical production skills; specialist software or spatial-design training may be needed.

Scope: UK · per yearSalary source · 2026-10-21

Web designer

Related career

Design accessible, usable and visually coherent websites.

Starting out
£28,000
Typical reference
Not published
Experienced
£50,000

How to get there: Build a role-specific portfolio and practical production skills; specialist software or spatial-design training may be needed.

Scope: UK · per yearSalary source · 2026-10-21

Visual merchandiser

Related career

Creates displays that present products attractively.

Starting out
£23,000
Typical reference
Not published
Experienced
£31,000

How to get there: Build a role-specific portfolio and practical production skills; specialist software or spatial-design training may be needed.

Scope: UK · per yearSalary source · 2026-10-21

Digital product manager

Related career

Prioritise product features around user needs and business value.

Starting out
Not published
Typical reference
Not published
Experienced
Not published

How to get there: Build a relevant portfolio and the role’s research, digital or ethical competencies; start through supervised or junior opportunities where appropriate.

Scope: UK · per yearSalary source · 2026-10-21

Business project manager

Experience required

Deliver projects by coordinating scope, people, budgets and risks.

Starting out
£29,000
Typical reference
Not published
Experienced
£75,000

How to get there: Develop relevant operational or project experience, then progress into management; specialist sector knowledge may be needed.

Scope: UK · per yearSalary source · 2026-10-21

Customer services manager

Experience required

Organise customer support teams and improve service quality.

Starting out
£27,000
Typical reference
Not published
Experienced
£50,000

How to get there: Build relevant operational, budget and people-management experience; entry is often through a trainee or supporting role.

Scope: UK · per yearSalary source · 2026-10-21
04

Study options and entry

Availability checked: 04/11/2026, 06:30

Campus, mode and intake
Stratford, London Holborn, Ealing London, Manchester, Birmingham, Nottingham, Newcastle, Leeds · On Campus · November 2026
Duration
To be confirmed
Published tuition fee
£5,605 for FY , £9,525 each year for other 3 years
Awarding university
Arden University
Historical information (not the current offer)

£5605 for FY , £9275 each year for other 3 years

Entry requirements and routes

Eligibility Criteria Applicants must meet one of the following: Level 3 qualification with a minimum of 45 credits or above OR At least 2 years (full-time) of current work experience If current work experience is less than 2 years, applicants may provide a work reference from a previous job (within the last 5 years). The reference must include the employer's name, job role and a valid company email address.

English language

Duolingo: 105, If not born british and from the country where English is not the first language. For example Ghana Nigeria, Carrebean Islands those are exempted from English test. Thoe who GCSE English (Grade 4 and Above) and Functional Skills Level 2 English, they are also exempted.

Interview or assessment

30 minutes online video call interview on Microsoft Teams. Please Inform the learners that the admission team will help to prepare them for the interview (Common for All Courses)

Classes and attendance

Available: Daytime: 2 days during the weekdays: Morning 9 AM to 1 PM or Afternoon 1:30 PM to 5:30 PM Not Available: Evening + Weekend: Friday evening and saturday daytime Not Available: Evening: 2 days during the weekdays 5:30 PM to 9:30 PM Status: Open for Nov 2026

05

Funding and support

FUNDING AVAILABLE SUBJECT TO CONDITIONS
Student Finance England

Tuition fees: Available subject to eligibility

Maintenance: Available subject to eligibility

For courses starting before 1 January 2027, the Tuition Fee Loan has no upper age limit. If you are 60 or over at the start of the first academic year, eligible full-time living-cost support is up to £4,582 in 2026/27, depending on household income.

For courses starting before 1 January 2027, the Tuition Fee Loan has no upper age limit. If you are 60 or over at the start of the first academic year, eligible full-time living-cost support is up to £4,582 in 2026/27, depending on household income.

Most courses starting on or after 1 January 2027 use the Lifelong Learning Entitlement (LLE). You must be under 60 on the first day of the course to apply for a Tuition Fee Loan. At 60 or over, an additional living-cost loan may be available: we review this with you.

Previous study does not rule you out: it depends on what you studied, whether you received UK funding and the course. We review it with you.

Student Finance England makes the decision. We help you check. Official source

Course funding does not guarantee individual approval or a particular amount.

Funding source
Attendance and English

To receive a Maintenance Loan you normally need regular in-person classes during the week. A course offering only weekend attendance does not normally meet these requirements. Before enrolling, confirm the timetable and any applicable exceptions with the provider and Student Finance England.

The provider will check that you meet the English requirements for this course, whether you are a Home or international student. Declaring your level does not replace their assessment.

Read the official attendance guidance

Arden offers academic-skills and English-language support, success coaches, careers guidance, wellbeing and disability services, and individually assessed adjustments. Financial guidance and eligible-student hardship support are available; funding is not automatic.

Sources and review

Academic information reviewed: 2026-10-21

Catalogue availability and curriculum/salary evidence are checked on separate dates.

Official course page
Sources and review (23)

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