Graduates seeking business skills or professionals developing a management specialism.
02
What you will learn
Published modules
Selected published modules. Options and availability may change between intakes.
Global Business Strategy
Innovation Management in a Digital Age
Success Through Business Ethics
Brand Management and Social Media
Marketing and Digital Technologies
Consumer Behaviour
International Marketing
Digital Marketing Analytics
Strategies for the Digital Economy
Leadership Mindset
Business Simulation
Contemporary Issues in Business
Put it into practice
Illustrative examples based on these subjects; assessed activities are confirmed by the provider.
Illustrative example: Design a campaign for a fictional product, defining its audience, value proposition, channels and performance indicators.
Subject areas
Subject guidance. The exact curriculum for this course variant needs confirmation with the provider.
marketing strategy, customers and digital communicationsPractical analysis and research
03
Explore your career potential
Gross annual figures. Region and source are shown for each occupation.
Indicative occupational salaries, not guaranteed earnings after this course.
Marketing executive
Additional training or accreditation required
Plan campaigns and connect products with target customers.
Starting out
£23,000
Typical reference
Not published
Experienced
£50,000
How to get there: This preparatory award alone is insufficient; further study is needed for this route. Build relevant experience and demonstrate the skills required by the employer.
Plan, edit and maintain clear digital content for audiences.
Starting out
£25,000
Typical reference
Not published
Experienced
£40,000
How to get there: Build an accurate writing and editing portfolio, audience research and relevant publishing-tool skills; technical work requires subject knowledge.
Develop commercial partnerships, new markets and growth opportunities.
Starting out
£28,000
Typical reference
Not published
Experienced
£80,000
How to get there: This preparatory award alone is insufficient; further study is needed for this route. Build relevant operational experience and progress through trainee, specialist or supervisory roles.
Lead sales teams and develop revenue and customer relationships.
Starting out
£28,000
Typical reference
Not published
Experienced
£70,000
How to get there: This preparatory award alone is insufficient; further study is needed for this route. Build relevant operational experience and progress through trainee, specialist or supervisory roles.
Coordinates event planning, suppliers, budgets and delivery.
Starting out
£23,000
Typical reference
Not published
Experienced
£40,000
How to get there: Gain relevant operations, customer, supplier or delivery experience and demonstrate budgets, planning and applicable sector procedures.
How to get there: Gain relevant operations, customer, supplier or delivery experience and demonstrate budgets, planning and applicable sector procedures.
Prioritise product requirements and guide teams developing digital services.
Starting out
£39,000
Typical reference
Not published
Experienced
£75,000
How to get there: Gain digital delivery experience and demonstrate requirements, systems, stakeholder and design decisions before taking ownership of complex products or architecture.
Research user needs and design and test digital experiences.
Starting out
£32,000
Typical reference
Not published
Experienced
£65,000
How to get there: Build a role-specific portfolio of user research, digital design or systematic testing, with evidence of practical tools and accessible user-centred work.
Investigate organisational needs and recommend process or systems improvements.
Starting out
£23,000
UK median (2025)
£53,295
Experienced
£55,000
How to read the median
Median for SOC 2431: management consultants and business analysts. It is not exclusive to business analysts; IT business analysis has a different classification. Covers different career stages; this is not starting pay or a course outcome. The sample requires more than one year in the same job and excludes self-employment.
Analyse business problems and advise organisations on change.
Starting out
£27,000
UK median (2025)
£53,295
Experienced
£60,000
How to read the median
Median for SOC 2431: management consultants and business analysts. It is not exclusive to business analysts; IT business analysis has a different classification. Covers different career stages; this is not starting pay or a course outcome. The sample requires more than one year in the same job and excludes self-employment.
Coordinate people, resources, budgets and delivery schedules.
Starting out
£29,000
Typical reference
Not published
Experienced
£75,000
How to get there: This preparatory award alone is insufficient; further study is needed for this route. Build relevant operational experience and progress through trainee, specialist or supervisory roles.
Match candidates with employers and manage recruitment relationships.
Starting out
£25,000
Typical reference
Not published
Experienced
£40,000
How to get there: Develop recruitment, employment-law, confidentiality and stakeholder skills; CIPD study or relevant workplace experience may support progression.
Translate complex technical processes into clear user guides and documentation.
Starting out
£27,000
Typical reference
Not published
Experienced
£50,000
How to get there: Build an accurate writing and editing portfolio, audience research and relevant publishing-tool skills; technical work requires subject knowledge.
Bachelor’s degree, minimum 2:2 (lower second class) , qualification from home country is accepted with english certificate(GCSE, functional skills,WAC from Africa)
English language
No English Requirement
Interview or assessment
Home country Qual: Speaking || UK Qual: Speaking, Writing, Listening and Reading
Classes and attendance
Online (self study, with lectures being able to be watched at learners convenience)
DIFFERENT FUNDING: NOT THE STANDARD UNDERGRADUATE LOAN
CalmaLink needs to check this course’s funding before confirming it to you.
Student Finance England
Tuition fees:Different funding scheme
Maintenance:Different funding scheme
Postgraduate study has different funding, such as the Postgraduate Master’s Loan. It normally requires you to be under 60 at the start of the first academic year. An integrated master’s, PGCE or postgraduate healthcare course may follow other rules: the course needs checking.
For courses starting before 1 January 2027, the Tuition Fee Loan has no upper age limit. If you are 60 or over at the start of the first academic year, eligible full-time living-cost support is up to £4,582 in 2026/27, depending on household income.
Most courses starting on or after 1 January 2027 use the Lifelong Learning Entitlement (LLE). You must be under 60 on the first day of the course to apply for a Tuition Fee Loan. At 60 or over, an additional living-cost loan may be available: we review this with you.
Previous study does not rule you out: it depends on what you studied, whether you received UK funding and the course. We review it with you.
Student Finance England makes the decision. We help you check.Official source
Course funding does not guarantee individual approval or a particular amount.
To receive a Maintenance Loan you normally need regular in-person classes during the week. A course offering only weekend attendance does not normally meet these requirements. Before enrolling, confirm the timetable and any applicable exceptions with the provider and Student Finance England.
The provider will check that you meet the English requirements for this course, whether you are a Home or international student. Declaring your level does not replace their assessment.
Academic coaching, study-skills, library and wellbeing support are available. Disability and Inclusion can discuss individual adjustments. Money and housing advice and scholarships/bursaries have separate eligibility rules. Confirm arrangements for your study mode.
Sources and review
Academic information reviewed: 2026-10-21
Catalogue availability and curriculum/salary evidence are checked on separate dates.